Ever since his children were born there (happy and healthy, thankfully!), Joe has had a soft spot in his heart for the Maine Medical Center. One of the Bornstein family's favorite parts of the hospital is the Barbara Bush Children's Hospital (BBCH), which offers comprehensive, family-centered care from an exceptional team of doctors, nurses and other medical professionals. Find more about this nationally-ranked hospital at its website. On Sunday, June 26th, BBCH is hosting The Color Run- a five-kilometer, un-timed race in which participants are doused from head to toe in different colors at each kilometer. Participants begin the run with a white race shirt and end the race covered in color. All products are 100% natural and safe. The Color Run is a unique experience, focused less on speed, and more on fun! Sign up with your family and friends here. Joe hopes the event is as successful and colorful as BBCH deserves!