Every Mainer knows of Joe Bornstein, but not as many actually know the man. Those who do know Joe personally know that he usually has a smile on his face. Maintaining a sunny disposition is one of his trademark attributes, and he thinks its an important part of living an overall happy life, which is a belief shared by Flex your Face, a movement based on the idea of building the community around the simple concept of celebrating the small moments in your day, like a smile. FYF's goal is not only to recognize and celebrate these small moments in your life that make you smile but to help create them, every single day.
Learn more about Flex Your Face here, and Joe says keep smiling, Portland!